Photo: @MayoGAA via Twitter
It’s taken four days – and a series of increasingly giddy tweets from @MayoGAA since it was recorded, heralding its imminent approach – to get the interview conducted last Saturday at MacHale Park by County Board PRO Aiden McLoughlin with new managers Noel Connelly and Pat Holmes up on YouTube but tonight it finally happened. Here it is:
UPDATE: Actually, here it isn’t – for some reason the video has now been made ‘private’ and so is no longer accessible.
FURTHER UPDATE: It’s back up again. Thanks to @EndaMcGearty for pointing this out.
Video: Mayo GAA via YouTube
There’s not really a whole load to be said about the interview itself, to be honest, as it’s just some not very well recorded chat with the new co-managers about what they intend to do over the coming year. That’s all fine, I suppose, but it adds very little to the sum total of human knowledge except, perhaps, to give a clear enough steer as to where the bulk of the intellectual horsepower appears to reside on this particular joint ticket.
What would concern me about this initiative, though, is why anyone ever thought that it was a good idea in the first place. I couldn’t ever envisage, for example, James Horan agreeing to take part in something like this. Looking back on the 2010 posts here on the site, it looks as if James only gave one audio interview after his appointment (to Newstalk) and nothing further was then heard from him until the action got going in 2011. You’d have to wonder why on earth Noel and Pat were willing to go along with this idea and what practical purpose it could possibly serve from their point of view.
It’s seems clear that this interview and the earlier solicitation of views on the new jersey design are both part of a County Board charm offensive in the wake of the managerial appointment fiasco. Wheeling out the two lads as part of this touchy-feely exercise inevitably raises the impression – which may not be the case but I doubt that I’ll the only one to voice the suspicion – that they’re willing to act as creatures of what is now a fairly discredited County Board. If I were them, I think I’d have wanted to keep my sweet distance at this point in time and furthermore I don’t think that the first interview I’d have given would have been an amateur effort with the County Board PRO.
None of this criticism is in any sense an argument against better communication by the County Board with supporters. I reckon, though, that the Board could have started a bit closer to home if they wanted the hard-core fraternity to start feeling the love. I checked earlier on today and from what I can see the only direct contact that I received this year as a Cairde Mhaigh Eo member was an email back in August to say that there would be a shindig the night before the Kerry match in Bad Bob’s and that it’d be a tenner at the door. That’s not exactly what you’d call best in class CRM.
Even if the County Board only embraced the basics of how to communicate properly with supporters they could do so many things so much better than they do at present, which wouldn’t in truth be hard as they do little or nothing in that department as things stand. Tweeting about jersey designs and doing YouTube uploads is all fine and dandy but if the Board is serious about reaching out properly to supporters it needs to do a whole load better than this on a number of different fronts. And while they’re at it they should give the new lads a bit of space to do what they’ve been brought in to do and in future leave them out of half-baked, poorly executed initiatives such as this.